Do you know which home remodeling projects pay off?

  Do you know which home remodeling projects pay off?

Curb appeal is the most important factor in a home remodeling project, but homeowners may need help in choosing the best projects, according to a recent survey.

U.S. adults who own a house consider several factors when planning an exterior home remodel, with curb appeal, return on investment and outdoor living and lifestyle considerations being top priorities.

Based on the March 2015 study conducted by Harris Poll on behalf of CertainTeed, when asked which one factor is most important to U.S. adults who own a house when considering an exterior home improvement project, 39 percent cited curb appeal, 26 percent cited return on investment, and 21 percent noted impact on outdoor living and lifestyle considerations.

Better insulation, cool roofing, solar panels, geothermal heating/cooling solutions and low maintenance vinyl siding, decking and railing are just a few home investments that can help meet these project priorities — for enviable curb appeal, return on investment and impact on lifestyle.

"In home design, there is an increased interest in individualization and creativity — true for both interior and exterior design," said Mike Loughery, CertainTeed director of corporate marketing communications. "We've found that homeowners want healthy, energy efficient homes that offer complete comfort and curb appeal, but don't always know the best way to start."

Ultimately, the study showed 40 percent of U.S. adults who own a house say they understand colors but are not exactly sure which direction they would want to go when selecting a new exterior color for their home. Furthermore, 11 percent said they are "clueless" about colors and wouldn't know where to begin.

"While consumers want their homes to stand out, it's important to seek colors that will be appealing year after year," said Loughery.

"Connecting the indoors to the outdoors continues to be popular, as well," added Loughery. "Homeowners and potential buyers are considering patios, gazebos and outdoor kitchens as an extension of living space."

Considering the financial impact of a home remodeling project, kitchen remodels, additions and exterior projects provide a strong return on investment according to the "2014 Remodeling Cost vs. Value" report released this year by Remodeling and Realtor magazines.

"Comfort is key now more than ever," said Loughery. "The growing boomer population has led to increased home renovations tied to aging in place. And it's not just our population that is aging — according to the Department of Housing and Urban Development, 41 percent of the nation's homes were built in 1969 or earlier. That's why we strive to supply sustainable, groundbreaking products that significantly impact long-term energy efficiency, comfort and indoor air quality."

According to the U.S. Environmental Protection Agency (EPA) the average American spends 90 percent of time indoors, yet many do not realize air pollutants such as new furniture, paint, carpeting and even air fresheners can be damaging to their health. One way homeowners can combat this is with AirRenew Essential, a unique drywall that proactively absorbs formaldehyde and converts it into safe, inert compounds. The survey also found that one in five (19 percent) U.S. adults who own a house say they would give little to no consideration to insulation if planning a kitchen remodel or home addition. Insulation, however, can significantly help improve air quality in the home. For example, SMARTBATT with MoistureSense Technology is a fiberglass batt insulation that contributes to healthier homes by intelligently managing moisture — helping reduce susceptibility to mold and mildew growth. Furthermore, the North American Insulation Manufacturers Association says spending $1 on insulation will save $12 in energy costs.

Read more about home remodeling.

Topics: Building Green, Cost of Ownership, Doors, Exteriors, Home Design & Plans, Indoor Air Quality, Insulation, Lumber and Structured Panels, Maintenance & Repair, Remodeling, Roofing, Siding, Windows

Companies: CertainTeed

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