For an education about sustainable living, see the Bosch Experience Center at Serenbe (video)
Technology innovator Bosch has launched the Experience Center at the Serenbe sustainable community southwest of Atlanta to showcase sustainable living decisions for homeowners and builders.
Both an education and interaction hub, the center offers consumers, trade professionals and governments the opportunity to learn about Bosch solutions while serving as a world-class gathering spot for discussions on sustainability research and education. The goal is to show how the combinations of energy efficient Bosch products are helping produce a new generation of affordable, sustainable homes that greatly reduce demand on fossil fuels and have the potential to supply energy back to the grid.
The center displays energy efficient, sustainable home solutions such as geothermal heating and cooling systems. Along with geothermal, the Bosch Experience Center highlights other related Bosch heating and cooling products, energy efficient appliances, security and sound systems, power tools, aluminum structural materials, and automated clean diesel technology.
At the opening May 31, Mike Mansuetti, president, Robert Bosch LLC, spoke about how establishing the Bosch Experience Center at Serenbe is aligned with the values of the company’s founder Robert Bosch, and how the 127-year old global company, with 300,000 employees worldwide and nearly 15,300 in the U.S., is dedicated to "providing technological answers to ecological questions." Mansuetti further explained that most of the public is not aware of Bosch’s comprehensive product portfolio. For example, a Bosch microelectromechanical sensor is installed in every second smartphone manufactured in 2012.
Steve Nygren, who founded Serenbe with his wife Marie and has been instrumental in its development ever since, was hailed as a visionary by the other speakers, who cited Serenbe as a model for sustainable development. Nygren, a successful restaurant developer earlier in his career, purchased 30 acres of farmland in 1991 and later opened the Serenbe B&B on the site. In subsequent years with the help of investors, they opened up the 1,000 acres of Serenbe to residential living options with a build-out objective of no more than 30 percent of total acreage.
Bosch senior management was joined by U.S. Congressman David Scott of the 13th District, a representative of Georgia Governor Nathan Deal's administration along with Serenbe developer Steve Nygren. Congressman Scott lauded Bosch for its commitment to the environment and Serenbe for promoting an eco-conscious, sustainable lifestyle. On behalf of Governor Deal, Gretchen Corbin, deputy commissioner, Georgia Department of Economic Development, cited Bosch as a good corporate citizen and a welcome presence at Serenbe. Bosch employs almost 25,000 associates in North America with consolidated sales of $10.6 billion for fiscal year 2012.
Also, Bosch has built a zero-energy home at Serenbe, a sustainable eco-conscious community south of Atlanta. The Bosch Net Zero home is a systems approach to creating a house that is not an energy drain on the planet's finite resources. Its technology helps homeowners to reduce their monthly utility bills and protect the environment.
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