Nate Berkus guides kitchen appliance development
The kitchen is the centerpiece of every home, and noted interior designer Nate Berkus has teamed up with LG Appliances to collaborate on products to help create that sense of place.
Berkus, who has designed kitchens for 20 years, has a multi-year engagement as artistic advisor, Berkus will work closely with the LG Studio design team to provide input on their premium products, particularly from a design perspective, and help ensure that LG Studio appliances continue to meet evolving consumer needs and stay at the forefront of kitchen design trends.
Berkus has a special affinity for kitchens and the role they play in a home.
"Kitchens are the most important room in the home, it's where all the memories are made and where people ask you how your day was," he said.
One of the nation's most sought-after designers and an expert on accessible and inspirational design, Berkus is an award-winning interior designer, host of NBC's upcoming "American Dream Builders," a New York Times best-selling author and product designer with a line of home goods sold nationwide. He started his design firm at age 24 and debuted on television in 2002 as a featured design expert on "The Oprah Winfrey Show."
|Nate Berkus explains the Ultimate Kitchen, a premium kitchen build-out conceived by Wendy Johnson, the National Kitchen and Bath Association's 2013 "Best Kitchen" designer, which features a full kitchen suite from LG Studio, LG's high-end line of kitchen appliances, as well as LG laundry, home entertainment and air conditioning/heating solutions.|
"LG came to me because they share my deep commitment to living with what is well thought out and well designed, without sacrificing personality," Berkus said. "Together we want to introduce products that will anchor the heart of the home, which is always the kitchen, as well as enhance the ease and style of how people live there."
David VanderWaal, director of home appliance brand marketing, LG Electronics USA, added, "LG welcomes Nate Berkus to the LG Studio family to help advance our premium appliance design innovations. We're confident that this venture will help position LG Studio both as a beautiful addition to any premium kitchen and as a 'must-have' for entertaining with style."
The LG Studio line provides an uncompromising approach to design and function, allowing for an enriched cooking experience for today's home chefs. The full kitchen suite has been designed with seamless integration in mind, highlighting clean lines and a unique, modern feel that enhances every kitchen's decor.
Read more about LG's Ultimate Kitchen.
From built-in mega-capacity refrigerator-freezers to cooking appliances and dishwashers, LG Studio appliances are equally impressive both inside and out. LG Studio's signature style includes premium stainless steel, distinctive door handles and knobs, LCD touch screen control panels, as well as radiant interior LED lighting, all helping to achieve a refined, sophisticated look.
Watch Nate Berkus discuss his design philosophy in this video from Reviewed.com
Berkus hopes to help consumers take a new look at their kitchens.
"Everyone has crazy kitchen envy and are obsessed with trends, but there's a movement back to what's classic and well built, and what someone will love for a long time, not just this week," Berkus said.
Read more about energy efficient appliances.
Gary Wollenhaupt is an experienced writer and editor, with a background as a daily newspaper reporter as well as corporate and agency public relations and marketing. He is constantly looking for affordable green upgrades to make to his home in eastern Kentucky.www