2014 IBS: What’s in store for Boral

| by Shelley Ross
2014 IBS: What’s in store for Boral

The NAHB International Builders’ Show (IBS) in Las Vegas next week (February 4-6, 2014) is the largest annual light construction show in the world. Boral will have a large presence at the show this year, debuting a series of new products along with design and selection tools.

NAHB IBS 2014

Be sure to stop by booth #C6137 to say hello and check out our new offerings as well as some fun installation and product demonstrations. Here’s a quick rundown of what we’ll have on display at the booth:

New Design and Selection ToolsExplore and test a series of Boral’s new design and selection tools including Roofing Visualizer, Bricks Designer and Cultured Stone Selector.

New Ashlar Accents Bricks Product and Color PalettesFor creative design solutions and expanded levels of customization in line with today’s top homebuilding trends, look no further than Boral Bricks’ new product offerings for the building, design and architecture community.

Inspired by the timeless and distinct look of the Ashlar profile, Boral’s new line of Ashlar Accents emulates the look of natural stone while delivering on the proven durability, moisture resistance and energy benefits of brick.

Four exterior color palettes for each of Boral Bricks' 107 residential products will also be unveiled. The new palettes match bricks selections to other parts of the home in a way that complements the architectural style and customer preferences of specific regions.

New Cool Roof ColorsSee first-hand the latest in Boral’s Cool Roof technology and products.  A rooftop display will demonstrate the real-time thermal performance of tile compared to other roofing materials.  The two Cool Roof colors making their debut are the Saxony 900 Slate Charcoal Blend and the Madera 900 Tahoe Blend. 

New Trim ProductsCheck out the latest from Boral TruExterior® Trim, pioneer of the poly-ash category of the exterior trim market, as it announces the growth of its product line with the addition of a trimboard offering in an expanded thickness. Addressing long time market demands for a superior product with thicker profiles, Boral TruExterior® Trim is the first manmade trimboard product offering the 2X profile.

Trim Workability DemonstrationsBoral TruExterior® Trim has partnered with the Katz Roadshow (a traveling clinic founded by nationally recognized author and finish carpentry specialist Gary Katz) to provide hands-on training to professional builders and contractors. Stop by the booth to see Boral TruExterior® Trim in action with workability demonstrations including the routing and fastening of this innovative building material.

Manufactured Stone Veneer Installation Demonstrations See the ease of assembly first hand with demonstrations that will show the no-fuss installation of Versetta Stone® directly over foam wall sheathing. 

For more information on Boral, please visit http://www.boralamerica.com.  To register for IBS 2014, visit http://registration3.experientevent.com/showNHB141/.

We look forward to seeing you all at the show!


Topics: Building Green, Exteriors, Home Design & Plans, Insulation, Siding, Trade Show


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