Should I Invest in an Energy Star Water Heater?

March 13, 2017 | by Chad Sanborn
Should I Invest in an Energy Star Water Heater?

According to Energy Star, there are two reasons to consider high-efficiency water heaters: saving money and helping the environment.

Although Energy Star water heaters typically cost more to buy than lower efficiency options, they will reduce utility costs over the long term. Whether or not that makes a good investment for your home depends on a number of factors.

One big one is the length of time you plan to spend in the house. In the U.S., the average family moves about every five years, according to the U.S. Census Bureau. It may take longer than that for the savings to match the purchase price difference depending on utility costs where you live.

Overall, water heating usually represents 14 percent to 18 percent of a home's energy use.

Energy Star says that a certified gas storage water heater uses about 8 percent less energy annually than a similar sized non-certified model. An Energy Star gas storage water heater can save a family of four $25 or more per year.

New electric tank type water heaters with heat pump technology are among the most efficient on the market today, but also the most expensive. Some utilities offer rebates to help offset the higher purchase price.

Compare the performance and operating costs of different water heater models by taking a look at the EnergyGuide label. This information gives you an idea how the water heater model you’re considering is expected to perform, and it even lists the model’s estimated annual operating cost.

Also keep in mind that today's water heaters, even if they are not Energy Star certified, are more efficient than those of years past. Bradford White offers both Energy Star and non-Energy Star certified systems to fit your budget and lifestyle. Talk to a plumbing professional to find the right water heater for your home and budget.

This blog was developed by Bradford White. All posts, sponsored and un-sponsored have been reviewed and approved by the Sustainable Community Media Editorial Team to ensure quality, relevance/usefulness and objectivity.


Topics: Energy Star, Water Heaters

Companies: Bradford White Water Heaters



Chad Sanborn
Chad Sanborn is the Product Marketing Manager for Bradford White Water Heaters. He has been in the water heater industry for over 13 years, supporting the growth and development of Bradford White in various capacities. In 2001, Chad began his career in the production areas of Bradford White's Middleville, MI water heaters manufacturing facility. Using his hands-on product experience, Chad transitioned into the engineering department in 2007, where he expanded his knowledge and influence by working with the testing procedures and standards for residential and commercial water heaters. In 2011, Chad was promoted to the Sales and Marketing team, where he currently holds the position of Product Marketing Manager. In his current role, he manages all products for Bradford White Corporation and works collaboratively with the sales and engineering teams to develop Bradford White's short and long-term water heater product development and marketing strategies. Chad holds a bachelor’s of science degree in Business Management from Cornerstone University and is an active participant in many plumbing, engineering and manufacturing trade organizations. www

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