Anchored by a 25-acre farm providing organic produce throughout the Chattahoochee Hill Country and Atlanta, Serenbe is a 1,000-acre mixed use, sustainable community offering connections between nature, culture, and the art of living.

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Developers and Builders Going All In on Geothermal Heating and Cooling

Developers and Builders Going All In on Geothermal Heating and Cooling

A growing number of homebuilders and developers are using geothermal HVAC to differentiate their homes and neighborhoods in the tight new home market.

DOE recognizes Proud Green Home at Serenbe

DOE recognizes Proud Green Home at Serenbe

The U.S. Department of Energy recognized the Proud Green Home at Serenbe as the first DOE Zero Energy Ready Home in the state of Georgia.

Proud Green Home at Serenbe making news for high performance

Proud Green Home at Serenbe making news for high performance

Found out what makes this net-zero home a favorite of green building fans.

Proud Green Home receives NAHB 'Project of the Year Award for Single Family-Small Volume'

Proud Green Home receives NAHB 'Project of the Year Award for Single Family-Small Volume'

Deep green demonstration home honored for high performance and architectural style.

The Proud Green Home at Serenbe Wins NAHB Green Project of the Year

The Proud Green Home at Serenbe Wins NAHB Green Project of the Year

The Proud Green Home at Serenbe was selected by the NAHB as the Project of the Year: Single Family - Small Volume. The award was presented at the annual International Builders Show (IBS) to builder Luis Imery of the Imery...

Zero-VOC paints line the walls of the Proud Green Home at Serenbe

Zero-VOC paints line the walls of the Proud Green Home at Serenbe

Indoor quality was a top priority in the home's design.

Consumers coming to value green home ratings

Consumers coming to value green home ratings

The Proud Green Home at Serenbe has earned multiple green home certifications.

Building envelope blends old and new techniques for long-term performance (video)

Building envelope blends old and new techniques for long-term performance (video)

Behind the walls, building science makes all the difference. 

For a high performance home, the whole is greater than the sum of its parts

For a high performance home, the whole is greater than the sum of its parts

Everything affects everything in the Proud Green Home at Serenbe

Interior planning pays off for indoor air quality at Proud Green Home (video)

Interior planning pays off for indoor air quality at Proud Green Home (video)

Design balances interior and exterior performance and comfort.

Detailed planning delivers a high-performance Proud Green Home (video)

Detailed planning delivers a high-performance Proud Green Home (video)

Home design reflects the natural setting for the best performance and comfort. 

Builders must improve the way they talk to consumers about green building (photos)

Builders must improve the way they talk to consumers about green building (photos)

Techno-speak won't do the trick for busy homebuyers.  

Homebuilders inspired by Proud Green Home at Serenbe to deliver more green building

Homebuilders inspired by Proud Green Home at Serenbe to deliver more green building

Before he can instruct consumers on the advantages of high-performance homes, Manson Peppers needed to be schooled himself. That’s why he visited the Proud Green Home during its opening weekend Aug.

Proud Green Home at Serenbe earns EarthCraft Platinum certification (video)

Proud Green Home at Serenbe earns EarthCraft Platinum certification (video)

The Proud Green Home at Serenbe was awarded EarthCraft Platinum certification based on its outstanding design and performance. The Proud Green Home at Serenbe scored what may be the highest scoring EarthCraft house so far, according to Trevor Donnelly, EarthCraft...

LG Electronics Energy Star products selected for Proud Green Home project

LG Electronics Energy Star products selected for Proud Green Home project

Net Zero Home Features LG HVAC System, Solar Panels, Home Appliances and Consumer Electronics ATLANTA, Aug. 16, 2013 /PRNewswire/ -- As the major "ENERGY STAR Technology Provider" for the Proud Green Home, LG Electronics USA is playing a key role...

Metal Sales panels highlight new net-zero energy prototype home

Metal Sales panels highlight new net-zero energy prototype home

Proud Green Home at Serenbe features sustainable products and technologies LOUISVILLE, KY -- Metal Sales celebrates the grand opening of Proud Green Home at Serenbe, a new Net-Zero energy prototype home outside of Atlanta featuring Metal Sales roof and wall panels. The Proud Green Home opened its doors to the public on Aug.

Spreading the word on sustainability drives the market for high-performance homes

Spreading the word on sustainability drives the market for high-performance homes

Story and photo by Steve Arel. Matt Belcher’s approach to open houses might seem a bit unorthodox and potentially threatening to his thriving construction business. Whenever the St. Louis builder stages an event, he invites everyone, prospective buyers, real estate...

Proud Green Home expanding green home construction in Serenbe

Story and photos by Steve Arel. Piggybacking on the achievement of the Proud Green Home, the visionary behind the ambitious project unveiled this weekend he wants to build more. Many more. Bob Fincher, publisher and CEO of ProudGreenHome.com, proposed Saturday...

Proud Green Home at Serenbe ribbon cutting opens new era in high-performance homes

Proud Green Home at Serenbe ribbon cutting opens new era in high-performance homes

The Proud Green Home at Serenbe launches a new vision of green home building.

Passive sales approach inspires and educates on the vision for green building

Story and photos by Steve Arel. Inside the Proud Green Home at Serenbe, you’ll find no salespeople. No being peppered with information and questions.

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