Former Networld Media Group editor joins Proud Green Home, Proud Green Building
Sustainable Community Media, publisher of ProudGreenHome.com and ProudGreenBuilding.com, announced the hire of Joseph Grove as its new director of content and media.
Grove served as the executive editor for Networld Media Group from 2003 to 2013 and was part of the team that launched the sustainability-focused sites from the Networld platform more than seven years ago.
"It's a thrill to be working again with Bob Fincher (CEO) and others in the SCM family," Grove said. "Bob was a terrific mentor and partner for many years, and to be back in the publishing world with him is an unbelievable joy."
In his new role, Grove is charged with introducing the sites' content to new readers and sponsors as well as adding media types that will more immediately resonate with today's consumers of journalism. He expects to have a podcast prototype unveiled by the end of May and to move aggressively into video. Additionally, he will focus on audience-building with the goal to double site traffic by the end of the year.
"When Joseph and I were together at Networld, we were unstoppable in confronting challenges, innovating solutions and executing in a way that delighted our audiences and our clients," Fincher said. "With the economy and trends favoring more people and more companies investing in making their lives friendlier to the earth and to one another, we're poised to do great things."