New Roofing System Adaptable to Home's Color

Unlike a typical roof shingle with two colors, each Fortitude shingle includes four colors, creating a more cohesive look for the home's exterior, while significantly increasing the home's curb appeal.

Power Home Remodeling, the nation's second largest exterior home remodeler, has launched the new Fortitude Roofing System, which was designed to provide homeowners with a long-lasting roofing system that resists winds up to 130 MPH, blocks UV rays and guards against stains, algae and fungus — while also offering more color versatility and fresh color combinations to better match the color scheme of any home. Manufactured by GAF — the world's largest roofing manufacturer — this new roofing system also features a 50-year rating, micro weave core and diamond cut granules.

Fortitude comes in five color options, including Sapphire, Amber, Graphite, Mystic and Cobblestone.

"At Power, we remain relentlessly dedicated to finding and developing the best value and products for our customers, and in turn, beautifying and protecting their homes," said J.D. Diskin, Power's Chief Sales Officer. "As the leading residential re-roofer in the country, we are excited to enhance our roofing offerings with a product that our customers can rely on while standing alone in the market due to truly unique color options that weren't previously offered in the market."

Fortitude was developed in conjunction with Nancy Fire, Creative Director and Founder of Design Works International and GAF Style Guide Expert, to not only protect homes but to complement all home exterior colors with an upscale appearance — adapting to the colors of a home's existing exterior.

Fortitude is currently available in all Power's territories across the country.

Read more about home roofing materials.


Topics: Exteriors, Remodeling, Roofing


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