Statistical Analysis of the Factors Influencing Consumer Use of E85

Publication Type:
Special Report

Published / Updated:

Evaluating the sales patterns of E85 retail outlets can provide important information about consumer behavior regarding E85, locating future E85 fueling infrastructure and developing future alternative fuel policies and programs. E85 is unique among alternative fuels in that the primary target market is retail consumers rather than fleet vehicles. Consumer utilization of this fuel depends on:

  • FFV Availability: The consumer owns an FFV.
  • E85 Fuel Availability: The consumer has station access to E85.
  • E85 Pricing: E85 fuel is priced competitively with regular gasoline.
  • Consumer Choice: Consumer chooses to purchase E85 over gasoline.

This evaluation provides an interesting look into how -- and when -- E85 can become more ubiquitous.


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